Available for select projects · GRID&GHOST
Matthew
Dennehy.
Ecommerce operations · Brand strategy · Visual design
Bridging the gap between brand storytelling and the technical infrastructure needed to scale it.
- Years designing for performance & D2C brands
- 10+
- Years designing for performance & D2C brands
- Annual revenue scaled at Action Clutch
- $3M+
- Annual revenue scaled at Action Clutch
- SKUs governed by one brand system
- 3,000+
- SKUs governed by one brand system
- Case studies across brand, web & print
- 16
- Case studies across brand, web & print
- Vorsteiner
- Flash Plumbing
- Cambria Windows & Doors
- Cheetah Plumbing
- Action Clutch
- Forgestar
- CCW Wheels
- Gunther Werks
- Titan 7
- Fittipaldi Off Road
- Throtl
- MOMO
- Vordoven
- CBDRUS
(01) About
A growth-focused leader at the intersection of creative marketing, systemic efficiency and AI automation — helping brands go from niche D2C operations to top competitors with over $3M in annual revenue.
Grounded in graphic design, UI/UX and desktop publishing, I craft everything from core visual identities to complex web projects and print catalogs. I don’t just design compelling assets and drive traffic — I build the workflow automations and AI-integrated processes that scale with them.
- Brand Identity
- E-commerce UX
- Packaging
- Print & Editorial
- Lead-Gen Websites
- Google & Meta Landing Pages
- Marketplace SEO & PPC
- Email & Retention
- Inventory Systems
- AI Workflow Automation
(02) Selected work
Work that ships.
Brand systems, storefronts, lead-generation sites, packaging and print for automotive, performance, home-services and early-stage brands.

01 — Brand
Action Clutch Branding
Guidelines, apparel, packaging, email, wholesale, and install collateral — one cross-channel brand program.

02 — Lead Gen · 2026
Flash Plumbing
Lead-generation website, local SEO pages and Google & Meta ad landing pages for a family-owned Covina plumber.

03 — Web
Throtl.com E-Commerce Design
Full e-commerce and community platform design for throtl.com — desktop and mobile.

04 — Lead Gen · 2026
Cambria Windows & Doors
Lead-generation website and ad landing pages for a Whittier window and door manufacturer selling to homeowners and builders.

05 — Editorial
Vorsteiner Look Book
Digital look book (PDF spreads).

06 — Lead Gen · 2026
Cheetah Plumbing & Rooter
Brand-led lead-generation website and ad landing pages for an Orange County plumbing and rooter company.

07 — Brand
Gunther Werks Logo
Badge, marks, and application references.

08 — Editorial
Forgestar Wheels Catalog 2016
Catalog spreads — multi-page layout set.

09 — Campaign
Vorsteiner Program Launches
Ferrari and McLaren aero program launch kits — motion, print, and campaign visuals.

10 — Web
Titan 7 Brand Launch Landing Page
Launch landing page creative.

11 — Web
Fittipaldi Off Road — Website Design
Site design capture and visual direction reference.

12 — Livery
MOMO Heritage Livery Concept
Concept GT racing livery for MOMO — every graphic cites a historic MOMO race car.

13 — Advertising
Product Based Print Ads
Magazine and regional print placements — Super Street and Hong Kong markets.

14 — Packaging
Vordoven Wheel Box Design
Retail wheel-box packaging concepts for Vordoven — multiple branded variants.

15 — Social
CBDRUS Social Media Posts
Product-centric social stills — multi-SKU set.

16 — Legacy
2013 Graphic Design Portfolio
Early-career beauty, cosmetic & physician-formula skincare design — Blaine Labs / VITÉ20.
(03) How I work
Creative and operations, designed as one system.
- 01
Brand story, backed by the backend
Creative only works if the business can deliver on it. I align visual assets — from packaging and UI to wholesale decks and catalogs — with inventory systems, demand forecasting and marketing capacity.
- 02
Built to convert, everywhere
One system carried across Amazon, Walmart, Shopify, print and retail. Every touchpoint is designed to drive a measurable action, not just look good in a deck.
- 03
Infrastructure that scales
I don’t stop at the asset. I build the workflow automations, BOM architecture and AI-integrated processes that let a small team operate like a large one.
(04) Capabilities
Creative & Brand
- Brand positioning & visual identity
- Packaging & retail
- Print catalogs & editorial
- Figma & UI/UX design
- Adobe Photoshop & Illustrator
Marketing & Growth
- Marketplace SEO & PPC
- Social advertising
- Klaviyo, Postscript & LTV
- Go-to-market strategy
- Listing optimization
Operations & AI Systems
- Amazon Seller Central, Walmart, Shopify
- Katana MRP & Fishbowl Inventory
- Custom BOM architecture
- Demand forecasting & logistics
- AI workflow deployment
(05) Contact
Hiring, or need a senior pair of hands?
Tell me about your timeline, deliverables and brand — I’ll reply with availability and next steps.